Expertise born of a unique perspective.
Carpenter Group brings together seasoned professionals from the financial services, branding and creative industries to develop and implement solutions that meet the full spectrum of your organization’s business goals.
Cathy partners with clients to develop marketing strategies and tactics that meet business objectives and bring brands to life. Specifically, she is responsible for the strategic development of content and manages the firm’s writing resources. Cathy joins Carpenter Group from Wechsler Ross & Partners, where she drove editorial strategy across major initiatives for clients including RiverSource Investments, Sentinel Investments, Nomura Asset Management, Schroders, JPMorgan Asset Management, Evergreen Investments and Merrill Lynch Investment Management. Prior to this, Cathy served in a variety of roles on the retail brand management team at Morgan Stanley, and was a writer at New York Life Insurance Company. She holds a BA in English (writing concentration) and Psychology from Denison University.
