Cathy Weigel


Cathy Weigel is a content expert. She’s spent almost 20 years writing, editing and providing content direction in the financial industry. She heads the firm’s editorial capability and brings ideas to life in words.

Cathy has a blend of client-side and agency experience. She drove editorial strategy for large financial clients at Wechsler, a leading marketing agency. Prior to that, Cathy was on the retail brand management team at Morgan Stanley where she managed local marketing programs for the firm’s 14,000 advisors and served as a senior executive speechwriter. She started her career as a writer at New York Life Insurance Company.

B.A., English (writing concentration) and Psychology, Denison University