Each year, the Financial Communications Society (FCS) celebrates excellence in marketing, advertising and public relations at their FCS Portfolio Awards Gala. At this year’s event, Carpenter Group was recognized for our creative achievement in the business to business out-of-home advertising category.
On April 30, 2015, in New York City, Ross Ellis of SEI and Carpenter Group accepted the Gold Award for the “Evolve” campaign, which features highly adapted organisms from the natural world. The campaign promotes the innovative culture and technically advanced capabilities of SEI’s Investment Manager Services.
Targeted at asset managers, the advertising stresses the need for businesses to evolve in order to achieve optimal operational performance in an environment of regulatory change and global expansion.
In addition to winning gold, the campaign was also awarded Silver in the out-of-home single advertising category.